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Beauty and retail

How Spina Bride Answers Every Call and Puts Brides Through to the Team

Brides calling to ask about gowns and appointments needed an answer right away, and a person when it mattered.

Instant

answer on inbound calls

Live

call transfer

White-label

through HeroFlow

Company

Spina Bride is a bridal boutique in New York City offering wedding dresses from emerging international designers in one-on-one appointments. Served through HeroFlow.

Industry

Bridal boutique

Read time

2 min read

AI employees

Voice Rep

Delivered through

Published

October 15, 2026

By

The InstantReply.ai team

The Challenge

What Spina Bride was up against

Spina Bride had the same problem every lead-driven business has: speed to lead. Brides often contact more than one boutique, and a call that was not answered right away could go to whoever picked up first.

The Approach

What InstantReply.ai built

Through HeroFlow, InstantReply.ai built an inbound AI voice agent that answers Spina Bride's calls the moment they come in and transfers the caller to the boutique's team when they need a person, delivered under HeroFlow's brand.

Answers every inbound call the moment it comes in

Transfers the caller live to the boutique's team when they need a person

Delivered under HeroFlow's brand, with InstantReply.ai keeping it running

Comes inBride calls
AI employeeAI voice agent
OutcomeLive transfer
Lands inBoutique team

The Results

What changed

Every call gets answered right away instead of ringing out

Callers who need a person reach the team on the same call

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